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noteworthy entries of this week (2)

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  • 2026 mtv video music awards

    the 2026 vmas felt less like a celebration of where pop culture is going and more like proof that pop culture is increasingly living off its own past.

    madonna dominated the night, snoop dogg hosted, nirvana got the video vanguard award, dolly parton was honored, and taylor swift became the most awarded artist in vma history.

    for an awards show that was once supposed to tell you what was next, a lot of its biggest moments came from people and legacies we already knew.

    maybe nostalgia isn’t interrupting pop culture anymore. maybe nostalgia is pop culture.

  • bandwagon effect

    the bandwagon effect is our tendency to believe, like, or do something partly because a lot of other people already are.

    a restaurant has an hour long line? suddenly it must be amazing.

    a random song is everywhere for three days? somehow you know the chorus.

    sometimes popularity is the result of something being good. sometimes popularity is the reason we decide it’s good.